Differentiated Marketing: The Definitive Guide (Top Brand Examples)

The most loved brands in the world nurture intimate connections with their audiences.

They speak directly to their market is a way that makes them feel they’re speaking directly to them.

But on such a grand scale across such broad markets, how can they be so relevant?

The answer is differentiated marketing.

In this article, you’ll learn how great brands leverage this strategy to grow brand equity, intimacy, and market share.

The most loved brands in the world nurture intimate connections with their audiences.

They speak directly to their market is a way that makes them feel they’re speaking directly to them.

But on such a grand scale across such broad markets, how can they be so relevant?

The answer is differentiated marketing.

In this article, you’ll learn how great brands leverage this strategy to grow brand equity, intimacy, and market share.

What Is Differentiated Marketing? (Nike Strategy Example)

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What Is Differentiated Marketing?